Troy Norman | Senior Visual/UX Designer

01 - Product Design

Wolfe's Web-Based SaaS

Cutting support tickets by 65% through moving account management from email to a self-service portal.

UX DESIGN
UI DESIGN
PRODUCT DESIGN
B2B SAAS DESIGN

02 - UI Design

GiftYa's Homepage

Doubled session length and drove $120K in new revenue by redesigning GiftYa's homepage for clarity.

UI DESIGN
UX DESIGN
CONTENT STRATEGY CONVERSION OPTIMIZATION

03 - Visual Design

PerfectGift.com

Designed a 12ft gift box installation and booth graphics that became the centerpiece of PerfectGift's SHRM '24 presence.

VISUAL DESIGN
BRAND DESIGN
GRAPHIC DESIGN

04 - Product Design

SoundCloud

Designed a native video feature that drove a 33% projected increase in subscriptions.

UX DESIGN
UX RESEARCH
PRODUCT DESIGN
FEATURE DESIGN

About

Person wearing a blue puffer jacket and red backpack standing in front of a light blue building on a city street.

What I look like on a good day

I've always been drawn to design with reach. From designing for local businesses to leading UX across enterprise products, I realized what I loved most wasn't the designing, it was impact.

Now at VYRL Media, I'm leading design direction for brands in the entertainment industry.

My story

Troy is an extremely talented UX/UI designer and his unique background gives him the ability to innovate and create amazing designs.
Eric Reyes
Founder, TXVacation
Troy is a team player and is always looking for constructive feedback to take his work to the next level as a UX designer.
Candace Rogue
UX Educator
Between his positive attitude and amazing work, your team will have no choice but to upgrade with him on your side.
Jason Wolfe
CEO, Wolfe LLC
"Managing projects used to mean spreadsheets, DMs, and missed invoices. This platform keeps our workflows tight and our clients impressed."
Amos Chen
Art Director, Pentagram

Troy is an extremely talented UX/UI designer and his unique background gives him the ability to innovate and create amazing designs.
Eric Reyes
Founder, TXVacation
Between his positive attitude and amazing work, your team will have no choice but to upgrade with him on your side.
Jason Wolfe
CEO, Wolfe LLC
Troy is a team player and is always looking for constructive feedback to take his work to the next level as a UX designer.
Candace Rogue
UX Educator
"Managing projects used to mean spreadsheets, DMs, and missed invoices. This platform keeps our workflows tight and our clients impressed."
Amos Chen
Art Director, Pentagram

About

Contact

Hey, I'm Troy. I turn messy workflows into experiences that just work, making people's days easier and less annoying.

Wolfe's Web-Based SaaS

About